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The Business of Dance

Posted on April 30, 2013

katie greennunosantos

katie greennunosantosDance UK is running Business of Dance, a series of seminars on business planning, promotion and fundraising for dance artists.


The first seminar, Business Planning and Setting Up a Company, will be held at The Place, London on Wednesday, May 1. Gwen Van Spijk, an arts manager and trainer in arts management, will speak on business training for dance artists. There will then be a panel with Michael Nunn, co-founder and artistic director of the BalletBoyz, Katie Green (pictured), performer, choreographer and director of Made By Katie Green, and Malgorzata ‘Gosia’ Dzierzon.


Fundraising for Artistic Projects, held at DanceXchange, Birmingham on May 13, includes an hour-long training by freelance arts manager Sarah Shead, focusing on the types of funding available, identifying local funds open to artists, an overview of Arts Council England funding and tips on writing successful funding applications. Independent dance artists Toby Norman-Wright, Rosie Kay, director of Rosie Kay Dance Company and Sarah Worth, director of Highly Sprung Performance Company, will share personal stories of fundraising.


Distribution for Dance Works: Getting Your Work Seen will be held at the Royal Opera House, London on May 28. This session will discuss methods for distributing dance, including traditional venue touring, festivals, online distribution, commercial context and collaborations. The panel of speakers includes Joe Bates, chair of the Independent Dance Managers Network, Wendy Martin, head of performance and dance at the Southbank Centre, Adrienne Hart, director of Neon Dance, and other experienced professionals and artists.


Tickets for events in the Business of Dance programme are £8 for Dance UK members or £18 for non-members, and are available from


Picture: Katie Green. Photograph: Nuno Santos



Zoë was born in Edinburgh, and saw her first dance performances at the Festival there. She is the dance critic of The Independent, and has also written for The Independent on Sunday, The Scotsman and Dancing Times. In 2002, she received her doctorate from the University of York for a thesis on “Nationhood and epic romance: Ariosto, Sidney, Spenser”. She is the author of The Royal Ballet: 75 Years and The Ballet Lover’s Companion.

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